2020 is bringing its own shifts and if you desire to keep your offerings and content fresh and engaging, you require to be alert of the latest trends. We will guide you through the latest trends and useful tips for following those trends.
To maximize your digital marketing performance, you require visual elements to capture traffic. Ensure that you’re responsive to the latest infographic designs, which will make your content show up in feeds.
2019 was a year for design with trends like straight shapes and simplicity, and isometric designs taking over the digital space.
And 2020 is bringing its own shifts – and if you desire to keep your offerings and content fresh and engaging, you require to be alert of the latest trends.
The key to creating persuasive infographic design is in the intellectual fusion of the most modern and most relevant graphic design know-how. Any type of visual content you make will bring you and your business only positive results if you follow the following trend.
1. Make a good plan for your content and layout
As a content creator, you require to choose what specific pieces of information you should include in your infographic. You also have to choose a suitable layout style to best help present your content.
2. Describe like a story
Another vital tip is designing an infographic; remember that you are still making an informational part of the content. It is significant to come up with an exclusive and compelling narrative. This way, viewers are more likely to read the whole infographic and take some positive action after reading the visual aid.
3. Use Data Visualization Tools
Once you make sure that your infographic follows a better description or storyline, the next important step is to utilize different data visualization tools.
Some examples of data visualization tools are tables, graphs, charts, icons, comic designs, and graphic illustrations. Use any one or a combination of these data visualization tools, and your ultimate output is sure to remain in your audience’s mind.
4. Choose a corresponding color scheme
As with any infographic design project, it is significant to select an attractive and suitable color palette. Keep in mind; colors are the first things that the audience observes. Apply the fundamental principles of color theory into your infographic design, and you are expected to succeed in converting viewers of your infographic to potential clients.
5. Minimize content, concentrate on images and illustrations
Infographic designs are created as an illustration to summarize extended or statistics-ridden contents. So, any infographic you design should not contain long text or quoted speeches and research findings. Instead, find out different ways to present all your ideas and facts visually. You can use attractive images, animation, or illustration for explaining your topic.
6. Choose suitable font styles and typefaces
Choose bold and clear font styles or typefaces. This would make your infographic clutter-free and more readable and. Only use font styles of the same typeface family. This way, your ultimate design output would not look broken and useless to communicate the message you are trying to communicate.
7. Apply interactive effects
An up-and-coming trend in infographic design is the utilization of interactive tools in an infographic. For Example, animations, embedded polls, links, and clickable images redirecting to other activities that the audience can participate in.
Where is graphic design trending in 2020?
As we’ve entered the new decade, visual communication has taken a futuristic route. Some latest trends that gained momentum in 2020 are edgy and brand new. Designers might require to take some time to discover the best way to utilize them in their projects. A few of the emerging trends are:
Bold types in infographic design projects have become a significant trend for a couple of years. Big and bold letters are noticeable and help to explain the message to bigger audiences.
In 2020, bold types continue to be relevant as less is still more. Designers who follow this trend in their projects would be able to make their messages striking and bold but memorable and memorable.
Fluid shapes were the major trend the previous year, but it got an upgrade in 2020. These attractive shades are used to make a statement over-polished, perfect, and flat. If a shape has become boring to audiences, fluid shapes will positively change the message.
“The bolder, the better” was the slogan of the whole creative industry in 2019. Designers used several neon colors mutually to make their projects show up from hundreds of neat ones. This design approach is still a thing in 2020. Creative designers can use a combination of different neon colors to convey deeper meanings.
In conclusion, last year’s booming trends like neon colors, fluid shapes, and bold types are getting a futuristic touch and covering other alternative activities and fresh ideas. Designers need to reinvent some legendary styles, play visual games, utilize the hottest tech for multimedia projects, and surprising new twists in the ever-changing trends.